Heart Healthy Business

Often times we hear about how to make healthy food choices and exercise right so we can protect our hearts. A major problem here in America and around the world, heart disease affects millions and decreases your life span. Many people call it the silent killer, slowly choking your heart until a major event like atrial fibrillation. It can happen through body changes or it lies lurking in your DNA, taking advantage of circumstances like poor food intake and dehydration.

This is a deeply personal issue to me, it has cut short the lifespan of four of my relatives and leaves many more still closely monitored by medicines and doctor visits. As of this weekend, heart disease has struck another family member taking him and his pysicians by surprise.  That's why I would like to reach out to everyone and warn about the levels of your personal stress. Whether its a small business owner/partner or a writer, a single parent or a student...everyone has to worry about something. It's human nature. 

There are many things to do about stress, check out my older post called Funny Business, dealing with ways to be creative and stress less. Finding things to do about stress is how you manage it, but you have to know about stress to treat it. Women tend to recognize they are stressed waaaaaay before men do. (That's not just my opinion btw) That is, I am sure, at least a small contributing factor as to why men struggle with heart disease more than women. That doean't leave women off the hook, we all have to watch out for stress.

Running a heart healthy small business practice is the best way to ensure you can minimize stress for you. Heart healthy business should be mindful of many stressors including:

1. Admit you have stress (everyone experiences stress, even Jesus, so don't try and tell me you're good or ok!)  Identify what punches your buttons and deal with managing that first.

2. Overworking- if you work for "the man" you have a time card. Don't be chained to a format, but if you're putting in lots of overtime, find a way to give yourself a real break. Make time for it!

3. You're in charge- being "the man" is a great stress relief, but it comes with the burden of well, being in charge. You are the person who gets the credit and the accountability. It's tough how to treat this type of stress, but my best advice is talk to other business savy individuals. This small business community on google + is great. Ask advice, so if in the sad event you experience disappointment, you won't experience regret. You will know that the best informed choice was made at the time.

4. Connectivity- staying constantly connected to the world of your business is stressful on you and your family. If a date, vacation, or meal is on the table don't talk about business or engross yourself in your mobile devices. Disconnect and increase your endorphins (which lower stress) by enjoying special time with special people.

5. Deadlines- as the big cheese you can set and expand your expectations at will. Don't add stress to you business and your life by letting you expectations run wild. Learn to manage your deadlines, priorities and expectations.

These are just my thoughts and my ideas that I have seen work for friends, family, and myself. Don't end up on the "overly stressed and under medicated" list. If you can manage your stress you are one step closer to a healthy heart and a happier you.

This does not replace talking to your PCP and getting screened for heart disease and other heart related issues. Know where you stand and move forward informed. 

The Folly of Facebook

Weekend update:
1. After weeks of being ignored, my editor came to see me! We were able to make some ridiculous headway in the final revisions of my new novel and map out the content for the sequel!
2. I should have my electronic plate proofs for Songs of Many Seasons by Friday!!
3. I found out some really interesting things about marketing and Facebook pages.

Let's talk about some controversial subjects to get going today. First, what is your personal opinion of what's happening in the NFL, currently? Adrian Peterson, Ray Rice...you should know both, or at least one story well. Here is a cap: Ray Rice knocked his wife out cold after she slapped him repeatedly and spit in his face. Adrian Peterson is accused of beating his child with a wooden switch till it caused lacerations. Now Facebook, Twitter, social media, and sports news stations are going nuts! It's an emotional topic for many people. It matters not where your opinion falls on either side. I am pretty heated too, but let's not get caught up. Take a step back with me and let's explore how issues like this can really affect your small business negatively.

(Peterson and son courtesy of google images)

(Rice and daughter courtesy of google images)

If you are like me you have a business Facebook page. Most people do, the harm that is posed by mega social issues like these above often doesn't hurt big business, but the small ones. Here's why. YOU. The owner, the proprietor of your small business website. You are human, you have opinions, but unless your personal account is distanced effectively from your business account, beware! Google +, Twitter, Facebook, blogs, and all social media sites you own personally can either protect or seriously harm your small business by the content you post.

 For example, I am an Author. Any site I run automatically becomes a business platform to me because my name is on it. I have my image, my fans know who I am, what I discuss, and they are use to me. Your business may not be John Doe's Supplies, but as a small business, your name as the owner/proprietor is inexorably linked to your livelihood. Now listen careful: What YOU post on your PERSONAL accounts will in some way affect your business.

I purposefully avoid heated topics like the NFL's recent trouble. I may talk freely about the case, but I will not publish my opinions because I know that there are people online waiting to get into a dirty, ugly fight on both sides. Also, I don't want an opinion I hold personally to change my business image as an Author. I have tackled so many issues in my novels and poetry its crazy, but I don't want to influence the market in a negative way by openly getting involved in every controversy known to man.

Your business is your baby, protect it with guarded words and thoughtful speech. You won't ever lose business by posting hopeful messages, interesting tips, or stories of achievement on your personal social media sites. You will lose business, however, if you blare your opinions across the world wide web with powerful language while being inconsiderate to those who have an opposing view. You define your business with your personality. It shouldn't matter to a printer if a football player has seven children from two different relationships. It shouldn't matter to a fiction Author if a professional athlete has been married multiple times. We are our business, anything else is a distraction to our viewers and followers from what we do and who we are.

Remember though, there are some issues worth standing on. Moral integrity in business, kindness, love, encouragement, ethics, legal practices, and do unto others as you would have them do unto you. Express your opinions in areas where you can prove you are different than bigger, soulless companies. You care, the little guy matters to you. That is the opinion your viewers and buys care about. Don't waste words on situations to which you are unrelated, and if you are related, all the more reason to keep the matter amongst close family and friends. You would be surprised what such a little change can do to boost your image and help you stay focused in a blurring market of emotional sensationalism.